Maximise your Avios, air miles and hotel points

Concert updates: new London VIP event tickets from Accor, Marriott and Virgin

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Your options for redeeming miles and points for live events in London continue to increase.

Last year Virgin Red opened a suite at The O2 in London, competing with Marriott Bonvoy’s long established offering.

A few weeks ago, ALL (Accor Live Limitless) opened the ALL Terrace at the OVO (Wembley) Arena.

New tickets were just released by all three so I thought it was worth a round up. Availability was accurate as of yesterday evening.

ALL Terrace OVO Arena Wembley

The ALL Terrace at OVO Arena Wembley

Accor is the largest hotel group in the world outside the Americas, so there are no shortage of ibis, Novotel, Pullman, Mercure, Sofitel, Raffles etc hotels where you can earn points to redeem for OVO Arena packages. Our full overview of Accor Live Limitless is here if you want to find out more about how the scheme works.

There are no credit card partnerships, directly or indirectly. You CAN transfer Avios into Accor Live Limitless points via Qatar Airways Privilege Club but the rate isn’t great at 4.5 to 1 – read more here. It may work for you if there is an act you are very keen to see and tickets are otherwise unavailable.

My review of the ALL Terrace is here. It offers the best view of the stage of any of the three concert ticket options here, although The O2 tends to get the biggest acts.

Each package comes with vouchers for three free drinks and one food item per person, as well as access to the Heroes lounge and use of the VIP entrance.

You can currently redeem for:

  • Destroy Lonely, Wednesday 2nd April – 3,000 points for two
  • PlayStation The Concert, Sunday 27th April – 6,000 points for two
  • Aurora, Saturday 3rd May – 5,000 points for two
  • Andre Rieu, Thursday 8th May – 8,500 points for two
  • Olly Murs, Sunday 18th May – 5,000 points for two
  • Lara Fabian, Tuesday 3rd June – 9,000 points for two

If you live in Wembley, 3,000 Accor points for six drinks and two large pizzas between two people is a good deal for Destroy Lonely, even if you spend all night in the Heroes lounge!

Click here to redeem.

Marriott bonvoy suite O2

Marriott Bonvoy suite at The O2

Marriott, and Starwood before it, has had a suite at The O2 for almost a decade now so there isn’t much left to say.

All packages are for two people. There is usually a free hot buffet set up as well as an open bar with free house drinks. You can enter via the VIP lanes.

You can transfer American Express Membership Rewards points to Marriott Bonvoy at a 2:3 transfer rate. Transfers are usually instaneous. You can earn a big boost of Membership Rewards points via the sign-up bonus on American Express Preferred Rewards Gold (free for a year) or The Platinum Card.

The following packages went live this week:

  • Andrea Bocelli, Thursday 1st May and Friday 2nd May – 50,000 points for two
  • Usher, Wednesday 7th May – 50,000 points for two

Click here to redeem.

Virgin Red Room O2 London

Virgin Red Room at The O2

The Virgin Red Room opened last year. It is very similar to the Marriott Bonvoy suite in size, albeit very red! You do NOT get free food but can order for delivery to the suite. You receive two free drinks per person.

My review of the Virgin Red Room is here.

You can transfer American Express Membership Rewards points to Virgin Flying Club at a 1:1 transfer rate. Transfers are usually instaneous. You can earn a big boost of Membership Rewards points via the sign-up bonus on American Express Preferred Rewards Gold (free for a year) or The Platinum Card.

Virgin Red lets you redeem for concerts very far in advance. This is the current list.

  • Shane Gillis, 23rd March – 30,000 points for two
  • TOMORROW X TOGETHER, 25th March – 30,000 points for two
  • Usher, various dates – 35,000 points for two
  • Paul Chowdhry, 3rd April – 30,000 points for two
  • Sugababes, 10th April – 50,000 points for two
  • Garage Nation, 12th April – 30,000 points for two
  • Gabrielle, 18th April – 30,000 points for two
  • The Original Harlem Globetrotters, 21st April – 30,000 points for two
  • Central Cee, 24th April – 45,000 points for two
  • Andrea Bocelli, various dates – 50,000 points for two
  • Chase Atlantic, 4th May – 30,000 points for two
  • Mavado, 10th May – 40,000 points for two
  • Tarkan, 11th May – 30,000 points for two
  • Twenty One Pilots, various dates – 40,000 points for two
  • Olly Murs, various dates – 40,000 points for two
  • Peter Kay, various dates – 50,000 points for two
  • 2025 Basketball Play-Off Finals, 18th May – 35,000 points for two
  • Tate McRae, 20th May – 40,000 points for two
  • Scissor Sisters, 23rd May – 40,000 points for two
  • The Lumineers, 24th May – 40,000 points for two
  • Tyler, The Creator, various dates – 35,000 points for two
  • Kylie, various dates – 75,000 points for two
  • BABYMETAL, 30th May – 35,000 points for two
  • Mo Gilligan, 31st May – 30,000 points for two
  • Don Toliver, 4th June – 35,000 points for two
  • Nelly, 5th June – 50,000 points for two
  • Kill Tony, 7th June – 40,000 points for two
  • Rema, 8th June – 40,000 points for two
  • Pulp, various dates – 60,000 points for two
  • Pitbull, various dates – 50,000 points for two
  • Lionel Richie, various dates – 75,000 points for two
  • Rauw Alejandro, 17th June – 35,000 points for two
  • Nine Inch Nails, 18th June – 50,000 points for two
  • Ado, 19th June – 30,000 points for two
  • Santana, 21st June – 50,000 points for two
  • Diana Ross, 2nd July – 75,000 points for two
  • Netball Super League Grand Final, 6th July – 30,000 points for two
  • The Doobie Brothers, 19th July – 50,000 points for two
  • Judas Priest and Alice Cooper, 25th July – 40,000 points for two
  • Alanis Morissette, 27th July – 50,000 points for two
  • Billie Eilish, various dates – 75,000 points for two
  • Tom Grennan, 6th September – 75,000 points for two
  • Staying Relevant, 19th September – 40,000 points for two
  • OneRepublic, 26th September – 40,000 points for two
  • Lil Baby, 27th September – 50,000 points for two
  • Busted vs McFly, various dates – 40,000 points for two
  • John Bishop, 3rd October – 40,000 points for two
  • Darius Rucker, 5th October – 40,000 points for two
  • Architects, 12th October – 40,000 points for two
  • Disturbed, 26th October – 50,000 points for two
  • Simply Red, various dates – 50,000 points for two
  • Katy Perry, various dates – 50,000 points for two
  • Marti Pellow, 2nd November – 50,000 points for two
  • Five, various dates – 50,000 points for two
  • Tyler Childers, 15th November – 30,000 points for two
  • HAUSER, 27th November – 50,000 points for two
  • Sabaton, 4th December – 40,000 points for two
  • Mumford & Sons, 10th December – 50,000 points for two
  • Pete Tong, various dates – 50,000 points for two
  • Jamiroquai, various dates – 50,000 points for two

Download the Virgin Red app and link it to your Virgin Flying Club account to redeem.

NinetyThird o2 london

Don’t forget Privilege Club Collection

For the ultimate experience at The O2, you will want to redeem Avios via Qatar Airways Privilege Club.

Qatar Airways is the core sponsor of The NinetyThird, the VIP club at The O2 (membership is £18,000 per year, image of The Walkway above) and auctions two tickets for almost all shows.

Importantly, each pair of tickets comes with a £400 tab to spend in the fine dining restaurant and the many bars in The NinetyThird.

With only one pair of tickets per show and the auction only closing four weeks in advance, you are taking a gamble if you hold off redeeming for the Virgin Red or Marriott Bonvoy suites when those tickets appear.

You can learn more about Privilege Club Collection here.

Comments (39)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Steve says:

    Eclectic mix of acts via the Virgin option, enough to cater for all tastes; I do hope whoever the oppo is against the ‘Original’ Harlem Globetrotters takes it easy on them, surprised they are still playing in truth……

  • Dominic says:

    Got in Andrea Bocelli for my parents yesterday after a chance check – 50k points feels like very good value!

  • Mark says:

    If Olly murs is on the Accor and the Virgin list does it mean he is playing both the Wembley arena and the O2? Seems a bit odd to be doing both!

    • Rob says:

      I wondered the same. The 2 Wembley gigs are sold out according to the posters on the tube so perhaps he added an O2 afterwards OR he booked the O2, sold it out and then couldn’t get availability to add more.

  • Ian says:

    Last time I was at the O2, the walkway wasn’t out.

    So I guess no guarantee of that.

  • Karl says:

    Has anyone been to the Marriott box at the Uber Arena in Berlin? Often see stuff on Marriott Moments and usually for fewer points than at the O2.

    • chelseafifi says:

      I was there in Nov 22 for Bryan Adams 15k points excellent value, the box is similar to London with regards food and drinks and box was slightly closer to the stage. Also lots of places in Berlin to use Plat dining credit if you have it. Stayed at The Regent which was great.

  • Paul says:

    Can I get a data point please – does it really take up to 10 days to transfer Avios into Accor?

    • Rob says:

      I’m sure someone did it last time tickets came up (from Qatar, not Finnair) and it was virtually instant but DO NOT quote me on this. Hopefully the person involved will pipe up.

      • Paul W says:

        Having unlinked my Flying Blue account, as one is only permitted to have one airline partner linked to ALL at a time. Received the confirmatory email, then found it takes about 15 minutes for the IT to recognise the unlinking has happened, then linked my Qatar account with ALL, only to find that on the web page the ‘transfer partner’ drop down doesn’t work, moved to using the iPhone app which does work to receive the ‘it may take 6 weeks’ warning. I then found the advice here and decided to risk it anyway, for ‘An error has occurred, please try again later’ to then pop up. Been round this buoy 3 times in the last half and hour. I think Mr Rieu isn’t going to have the pleasure of my company at Wembley!

    • Justin says:

      I did it recently – it took one day only, points landed in my account about 9/10am the next day

      • Paul says:

        Thanks Justin. Fingers crossed mine is the same and the tickets I want are still there.

      • Paul W says:

        Despite my rather frustrated post yesterday, I persevered and have successfully bagged a ticket for 2 to see Andre Rieu. It looks like changes to the ALL account (in my case changing affiliated airline) take a while to actually go through the system, even though the confirmatory email is near instantaneous. I totally agree that even with the nominally poor exchange rate of Qatar Avios to ALL points, the cost compared to paying cash is an absolute bargain. Many thanks HfP for highlighting this offer.

        • Rob says:

          Thanks Paul. I actually thought I may end up joining you but it turns out my (German) wife is not in the Rieu fan club!

          • Paul W says:

            Das ist schade. Meine Frau und ich haben 10 Jahre in Norddeutschland gelebt und sprechen beide ein wenig Deutsch!

  • Nick says:

    Hilton Honors England V Latvia Experience at Wembley on March 24th available today to redeem.

    • Rob says:

      Yes, it’s back up. I was there on Sunday for the cup final. The quality of the food and drink on offer in the 120 club is insane. Free pour Laurent Perrier Millesime 2015, bottles of wine brought and left for you when you ask for a glass, exceptionally good food – best I’ve ever had at any sort of hospitality event. Seats are also great as you can see from the pics I posted on social.

      • Fazzy Bear says:

        Just on a side note, I happened to see the Latvia listing last night at around 8pm and got the notification four hours later at 12 midnight from SeatSpy.

        While I don’t expect instant notifications I would imagine the lag time to be less than I experienced. Is this the norm for event alerts via Seatspy?

        • Rob says:

          Marriott ones seem to be pretty much instant.

          Hilton usually is – the Caraboa Cup tickets were almost all there when I bought mine and demand for those would have been crazy. These events are misfiled though – go to Hilton and search for UK events. They don’t show. You need to drill down by city.

      • Andy says:

        Hope you were cheering for the Toon Rob 🙂

    • Tariq says:

      Seems like nobody is free Monday night as still 5 left. Would have gone if they were selling them in singles rather than pairs.

  • paul says:

    I still can’t see any benefit in paying to watch a TV from 500 metres away, as you certainly can’t see what’s happening on stage.

This article is closed to new comments. Feel free to ask your question in the HfP forums.

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