Maximise your Avios, air miles and hotel points

How to ‘buy’ status with each of the six major hotel groups

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Whilst you are meant to obtain elite status with a hotel group via ‘heads in beds’, regular HfP readers will know that there are various ways to obtain status without going near a hotel.

I realised that we’ve never pulled all of this information together in one place, so I thought I would fix that today.

I am looking at ways that will allow you to retain hotel status year in and year out simply by handing over some money.

how to buy hotel elite status

This article does NOT cover obtaining hotel elite status via a status match, using your status with one chain to get status with another. This is partly because these offers come and go, and partly because they are not permanent. Most chains only allow one status match per lifetime.

I have not covered the hotel benefits that come with The Centurion Card from American Express, given that this is ‘invitation only’ and has a £3,800 annual fee.

I have not covered ways of getting one-off status for a year which cannot be renewed. This could be via a gift of status from another member (a benefit we’ll cover in another article soon) or, for Accor, by buying shares in the company.

I have not covered ways of getting hotel status by having airline status with a non-UK airline. For example, American Airlines ConciergeKey members get Hyatt Globalist status and United Airlines, Air Canada and Singapore Airlines offer Marriott Bonvoy status to elites (and Shangri-La status in the case of Singapore Airlines).

how to buy hotel elite status

Accor Live Limitless (Option 1)

Status you can get: 10 elite nights, which gets you Silver and makes higher tiers easier

How? Via the ALL PLUS ibis card

What does it normally require? 10 nights or 2,000 base points (€800 of pre-tax spend at most brands) for Silver

Is it worth having? No, not for Silver which the lowest elite tier. The only guaranteed benefit is a 25% bonus on base points and a welcome drink. However, by receiving 10 elite night credits your route to Gold (usually 30 nights) and Platinum (usually 60 nights) is made easier.

How do you get it? Pay €99 for the ALL PLUS ibis card. This gets you a 15% discount on stays at ibis hotels. You receive your 10 elite nights each year when you renew. We discussed the ALL PLUS ibis card in more detail in this article. You can apply here.

Accor Live Limitless (Option 2)

Status you can get: 30 elite nights, which gets you Gold and makes higher tiers easier

How? Via the ALL PLUS ibis card and the ALL PLUS Voyageur card

What does it normally require? 30 nights or 7,000 base points (€2,800 of pre-tax spend at most brands) for Gold

Is it worth having? Gold is mid-tier status. On paper the benefits are weak because little is guaranteed except for a 50% bonus on base points and a welcome drink. However, room upgrades, early check-in and late check-out are ‘if available’ benefits and Accor properties are generally more amenable to mid-tier elites than other chains. This is because Accor has proportionately fewer elite members than other chains as it doesn’t give away status via credit cards. By receiving 30 elite night credits your route to Platinum (usually 60 nights) is made far easier.

How do you get it? You need to pay €99 for the ALL PLUS ibis card, which gets you a 15% discount on ibis stays, AND €199 for the ALL PLUS Voyageur card, which gets you a 15%-20% discount at 21 Accor brands. The cards come with 10 and 20 elite night credits respectively which stack to give you 30 nights between them. You receive your 30 elite nights each year when you renew both cards. We discussed the two ALL PLUS cards in more detail in this article. You can apply here.

Accor Live Limitless (Option 3)

Status you can get: 12,000 status points, which gets you Gold status but – more importantly – puts you just 2,000 points short of Platinum

How? Via Brazilian membership scheme ALL Signature

What does it normally require? 60 nights or 14,000 base points (€5,600 of pre-tax spend at most brands) for Platinum – which means you will be 2,000 base points (€800 of pre-tax spend at most brands) short if you follow this method.

Is it worth having? Platinum is upper mid-tier status. It is where the benefits get interesting – two annual Suite Night Upgrade awards (one award needed per night, upgrades confirmed when booking), executive lounge access and, in Asia Pacific, free breakfast. Room upgrades, early check-in and late check-out are ‘if available’ benefits but Accor properties are generally very amenable to Platinum members.

How do you get it? It’s tricky. You need to pay R$6,720 (£878) to join ALL Signature, a Brazilian-focused Accor membership scheme on a 12 month annual subscription. Over 12 months you receive 75,000 Accor points (worth €1,500 of free stays, or £1,243) AND 12,000 status points. Because the status points drop in at 1,000 per month, the best time to sign-up for ALL Signature is in January so you get the full 12,000 in the same membership year. However, there are often 10%-15% discounts on joining in other months. Full details of ALL Signature are here.

IMPORTANT: This is in the ‘advanced’ category of points collecting and you should not go near this unless you fully understand the Accor Live Limitless programme.

how to buy hotel elite status

Hilton Honors (Option 1)

Status you can get: Diamond

How? Via British Airways Gold Guest List status

What does it normally require? 30 stays or 60 nights or 120,000 base points ($12,000 of pre-tax spend at most brands) for Diamond

Is it worth having? Yes – Hilton Diamond is top tier status with guaranteed free breakfast for two people (or a daily food and drink credit in the USA), executive lounge access and a 100% bonus points on every stay. Late check-out is not guaranteed.

How do you get it? Gold Guest List members of British Airways Executive Club (requires 3,000 tier points per year) receive complimentary Hilton Honors Diamond status.

Hilton Honors (Option 2)

Status you can get: Gold

How? Via the Hilton Honors Plus debit card

What does it normally require? 20 stays or 40 nights or 75,000 base points ($7,500 of pre-tax spend at most brands) for Gold

Is it worth having? Yes – Hilton Gold is arguably the best mid-tier hotel status you can have, because you get free breakfast for two people (or a daily food and drink credit in the USA) and 80% bonus points on every stay as well ‘not guaranteed’ benefits such as room upgrades.

How do you get it? Pay £150 per year from the Hilton Honors Plus debit cardreview here, apply here. Your status is upgraded as soon as you activate your card. You retain your status for as long as you hold the debit card.

Hilton Honors (Option 3)

Status you can get: Gold

How? Via The Platinum Card from American Express

What does it normally require? 20 stays or 40 nights or 75,000 base points ($7,500 of pre-tax spend at most brands) for Gold

Is it worth having? Yes – Hilton Gold is arguably the best mid-tier hotel status you can have, because you get free breakfast for two people (or a daily food and drink credit in the USA) and 80% bonus points on every stay as well ‘not guaranteed’ benefits such as room upgrades.

How do you get it? Pay £650 per year for The Platinum Card from American Expressreview here, apply here. You need to fill in an online form once you receive your Platinum card to receive the upgraded status. You retain your status for as long as you hold the card. It isn’t worth getting The Platinum Card purely for Hilton Honors status, but the full list of Platinum benefits is impressive.

Hilton Honors (Option 4)

Status you can get: Silver

How? Via the Hilton Honors debit card

What does it normally require? 4 stays or 10 nights for Silver

Is it worth having? It’s not life-changing. You get 20% bonus base points and two free bottles of water per stay. You are far better aiming for Gold status.

How do you get it? Pay £60 per year from the Hilton Honors debit cardreview here, apply here. Your status is upgraded as soon as you activate your card. You retain your status for as long as you hold the debit card.

how to buy hotel elite status

IHG One Rewards

Status you can get: Platinum

How? Via InterContinental Ambassador

What does it normally require? 40 nights or 60,000 base points ($6,000 of pre-tax spend at most brands) for Platinum

Is it worth having? Platinum is upper mid-tier. The only guaranteed benefits are a 60% bonus on base points and a free welcome drink or snack or a handful of bonus points. You are fairly well placed for a non-guaranteed room upgrade or early check-in (not late check-out).

How do you get it? Pay $225 per year to join the InterContinental Ambassador reward programmme which we reviewed here. You will retain your Platinum status for as long as you remain an Ambassador member. The benefits of Ambassador can be worthwhile, especially the 2-4-1 weekend stay voucher for InterContinental hotels.

how to buy hotel elite status

Marriott Bonvoy (Option 1)

Status you can get: Gold

How? Via The Platinum Card from American Express

What does it normally require? 25 nights for Gold

Is it worth having? Gold is mid-tier. You’re not getting any guaranteed benefits apart from a 25% bonus on base points and a welcome gift. Room upgrades are subject to availability and you are behind Platinum, Titanium and Ambassador members. 2pm late check-out is not guaranteed, unlike the 4pm late check-out benefit for Platinum members.

How do you get it? Pay £650 per year for The Platinum Card from American Expressreview here, apply here. You need to fill in an online form once you receive your Platinum card to receive the upgraded status. You retain your status for as long as you hold the card. It isn’t worth getting The Platinum Card purely for Marriott Bonvoy status, but the full list of Platinum benefits is impressive.

Marriott Bonvoy (Option 2)

Status you can get: 15 elite nights, which gets you Silver and makes higher tiers easier

How? Via the Marriott Bonvoy American Express card

What does it normally require? 10 nights for Silver

Is it worth having? No, not for Silver. The only guaranteed benefit is a 10% bonus on base points and priority for late checkout requests over non-status members. However, by receiving 15 elite night credits your route to Gold (usually 25 nights) and Platinum (usually 50 nights) is made much easier.

How do you get it? Pay £95 per year for the Marriott Bonvoy American Express cardreview here, apply here. You receive your first 15 elite night credits within two weeks and then 15 credits in the first week of January every year after that. These count towards lifetime status.

how to buy hotel elite status

Radisson Rewards (Option 1)

Status you can get: VIP

How? Via the Capital on Tap Pro Visa credit card for Limited Companies

What does it normally require? 20 stays or 30 nights for VIP

Is it worth having? Yes – Radisson Rewards VIP is their top-tier status. Whilst only recently introduced, hotels do appear to take it seriously. You receive 36 points per $1 (or the option of a lower upfront room rate via ‘Discount Booster’), a 15% discount on food and drink in selected hotels, lounge access at a small number of hotels, free breakfast for two people and an upgrade to the best available room. The upgrade is guaranteed although based on whatever rooms are available at check-in, with suites excluded at most hotels.

How do you get it? Pay £299 per year for the Capital on Tap Pro Visa credit cardreview here, apply here. You must have a Limited Company to apply. The card also comes with airport lounge access via Priority Pass.

Radisson Rewards (Option 2)

Status you can get: Premium

How? Via The Platinum Card from American Express

What does it normally require? 3 stays or 5 nights for Premium

Is it worth having? Yes – Radisson Rewards Premium unlocks ‘Discount Booster’ which gives you a genuine extra discount on every booking, usually an extra 10% or so, if you agree to earn a lower rate of points. The other benefits – a one category upgrade, early check-in and late check-out – are ‘subject to availability’.

How do you get it? Pay £650 per year for The Platinum Card from American Expressreview here, apply here. You need to fill in an online form once you receive your Platinum card to receive the upgraded status. You retain your status for as long as you hold the card. It isn’t worth getting The Platinum Card purely for Radisson Rewards status, but the full list of Platinum benefits is impressive.

how to buy hotel elite status

World of Hyatt

There is no route to automatic, renewable, World of Hyatt status.

PS. Whilst not one of the ‘big six’ schemes we cover, MeliaRewards Gold status is also a benefit with The Platinum Card from American Express. You can learn more about it in this HfP article. The key benefit is the three ‘20% off’ vouchers you receive each year, plus an extra one or an upgrade voucher on your birthday, which are especially valuable for anyone booking a holiday at a Melia resort.

Find out more

We have detailed reviews of each of the six major hotel loyalty schemes, updated annually:


best hotel loyalty promotions

Hotel offers update – April 2025:

Want to earn more hotel points?  Click here to see our complete list of promotions from the major hotel chains or use the ‘Hotel Offers’ link in the menu bar at the top of the page.

Want to buy hotel points?

  • Hilton Honors is offering a 100% bonus when you buy points by 29th May 2025. The annual purchase limit is also increased to 240,000 points pre-bonus. Click here to buy.
  • World of Hyatt is offering a 25% discount (equivalent to a 33% bonus) when you buy points by 14th April 2025. Click here to buy.

Comments (87)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Ian Boogh says:

    Is it still possible to get Accor Gold by being a shareholder ?

    • Rob says:

      Was discussed in our forum recently so I believe so.

    • Tiberius says:

      Yes I did it, purchased a share through trading 212. Had to email to chase after a month but it came through eventually

      • Rjn21 says:

        Did you just send the trade confirmation receipt from 212 to the Accor shareholder email?

  • Stu p says:

    My only regret about getting the Hilton debit card is that I’m no longer eligible to do the status match.

  • davidl says:

    Hilton Diamond is on Centurion Card, which is suspect is not for everybody, nor I suspect is GGL

  • Neil H says:

    Great article. Ref the Accor Signature Brasil thing, the pay x for 1.5x in accommodation feels a material benefit on its own.

    • Rob says:

      It is, but you don’t earn points back when you pay with points – if a double or triple points promo is running you are missing that rebate. But, yes, if you are certain to use the points it is worthwhile.

      • Ilou says:

        Rob, can you please do an article on Accor Signature Brasil.. seems very interesting

        Can we get it here as UK based

        • Rob says:

          Not doing an article because it is aimed only at Brazil residents and will annoy Accor – although no checks are made and the website appeared in English recently as well as Portuguese so Accor knows what is going on. You used to have to upload your Brazilian ID documents but this was also removed.

          Works fine though. First batch of points post as soon as you click ‘pay’ (assuming your credit card approves a large purchase from Brazil, which is another issue for many).

          • Ilou says:

            Understood. Thanks Rob

          • Stuart says:

            Rob, any idea why this scheme is unique to Brazil? This there something special going on there? I’d jump on this but a bit cautious as it is Brazil only.
            I maintain ALL Platinum via nights topped up with the Voyageur card as Accor hotels work out best for me: prices, locations, brands, flexible with requests and chipping off the costs at the economy brands with the Reward Points (I’m not a points saver for aspirational 5* resorts).

          • Rob says:

            Absolutely no idea. If it’s a trial, it’s a long trial – Signature launched two years ago (10/22) although status points were only added in Jan 2023. I think it is only 12-15 months ago that the need to provide Brazilian ID was removed. Accor has a history of running niche loyalty products in different geographies though.

  • DanATC says:

    Losing my IHG Diamond after two years in January, back to Platinum – that’s most of my spend switching to Hilton for the free breakfast (as a Gold). It’s a shame IHG restrict the free breakfast to their top tier only.

    • Philip says:

      Agreed over stepdown from Diamond to Platinum regarding breakfast

    • Lynn says:

      Me too, retaining Diamond made it worthwhile paying for Ambassador

    • John says:

      If you can do 40 nights (which could have been as low as 20 actual nights, as this year I was offered double night credits on up to 4 stays of up to 7 nights each) you will get lounge access which usually has breakfast.

      So it’s actually harder to get free breakfast at Indigo/Kimpton than CP/IC… As for HI you may as well just stay at HIX if you aren’t diamond.

      • Pangolin says:

        You were lucky then. I’ll finish on 23 nights this year so will lose the lounge pass (along with Diamond) that I’ve had since Jan 2023.

        I would definitely have planned an extra trip if I’d had the double nights offer.

        I enjoyed the IC lounges in places like WAW, ATH, KUL and DOH and unfortunately the Marriott lounges (I’m still Platinum there) aren’t anywhere near as good.

    • LittleNick says:

      Same, yep sad about loss of diamond, is it possible to match it to anywhere else?

    • Nick says:

      It’s worth retaining Diamond not only for the free breakfast but also for the upgrades which tend to be to a higher room category. It’s quite easy to retain if you boost your points (which qualify for status) by 5,000 per night. The boost rate varies by hotel but can be as low as £7 per night for 5,000 points per night. Doesn’t take long to get to the 120,000 required for Diamond.

  • josh says:

    Hyatt and marriott are the only top tier programs worth making an effort for. breakfast, suite upgrades, reasnably good exec lounges, 4 pm checkout

    Hilton- Gold is easy to get and gets the free breakfast. Mopst hiltons do not upgrade to suite with Diamond and their exec lounges (i have been to quite a few in europe and asia lately) have gone dowhill sharply since covid. and their breakfasts do no come close to Hyatt or many marriotts.

    Accor- totally useless program .no free breakfast even at platinum level nor suite upgrades . breakfast for 2 can easily cost $60-80 at many hotels

    • TJones says:

      Accor Platinum gets breakfast, lounge access etc in Asia-Pacific. It’s not “totally useless” there.

      • Rob says:

        It’s not useless elsewhere, I had some excellent upgrades as Platinum and of course you get lounge access at the (few) hotels which offer one.

        Where Marriott Platinum scores is the guaranteed 4pm check out, far greater lounge network and free breakfast, offset by lack of upgrades due to too many elites – and, long term , lifetime status.

        If Radisson VIP continues with ‘guaranteed best room we have at check in’ then it could put them back in contention given you get breakfast too.

    • jj says:

      Whilst breakfast for two can easily cost $60-80 (or more in the USA once service is included), I’d argue that it’s worth only a tiny fraction of that. Most hotel buffets serve cheap, unappetising, low quality, ultra processed muck that will send you on a premature trip to an XL-aized coffin.

      • Tom says:

        At a resort where there’s no other option free breakfast is still a valuable benefit. Agree that for anything but a very high-end city hotel, unless room service is included breakfast is not worth anything like the headline value to me otherwise – I’d much rather go to a decent local café / restaurant instead (even more so if the hotel is buffet only with no a la carte). There are ways to minimise the amount of muck you eat from an industrial buffet, e.g. order poached eggs (or fried, if you, prefer) rather than eating the scrambled eggs / omelette which are likely to be some God-awful concoction rather than just eggs. I have my first trip to the US in a year this weekend, kind of dreading the food, to be honest.

        • jj says:

          In a resort, I’d skip breakfast and take an early lunch of real food rather than eat a buffet. Industrial pastries, mass-produced bread, ultraprocessed cereals, cheap sausages, congealed bacon and lukewarm eggs aren’t my idea of good food.

          All I want for breakfast is decent coffee, seasonal fresh fruit, dried fruit, nuts, and real Greek yogurt (not Greek-style). Freshly squeezed orange juice is an unnecessary bonus. The only time I’ve had that in any hotel run by the big six chains is the Athens airport Sofitel. Smaller chains like Kempinski or Jumeirah deliver consistently, as do any number of tiny boutique hotels that are proudly run by an owner-manager.

          Free != Good.

          • Tom says:

            I don’t drink fruit juice and would prefer the option of some form of eggs with vegetables. My biggest food bugbear is probably ‘Greek yoghurt’ that is actually Greek-style yoghurt. Skipping breakfast doesn’t work for me, sadly.

      • John says:

        Hotels which charge USD 40 for breakfast tend to have a good selection of healthier foods – though I grant that a lot of it is still ultra-processed e.g. pastries, flavoured yoghurts.

        You don’t have to always go for the bacon and sausages – I probably only have processed meats 2-3 times a year out of ~40 nights. In Europe / Aus/NZ I haven’t been disappointed with the salad options and in Asia there is always something interesting (though tend to be high in sodium). I don’t travel to the US.

        • Tom says:

          “Hotels which charge USD 40 for breakfast tend to have a good selection of healthier foods”, in Asia and cheaper parts of Europe, yes, absolutely. In the US or even London/Paris, that’s probably a Hilton at best these days, though. Even in Asia, high-end buffets are often above that now ($52.50 per person for FS Hong Kong last week…)

      • Neil says:

        Quite often you still have to sign for your free breakfast. Just wondering if most people still leave/sign for a tip in that situation?

        • Tom says:

          In the US, I probably would as I’d be worried the staff would take it out on me next day if I didn’t. Anywhere else, no chance.

        • jj says:

          ‘Free’ breakfast isn’t free in the USA as you are firmly expected to leave a gratuity for 20-25% of the notional value.

    • Stuart says:

      I have ALL Platinum and currenty staying in Kuala Lumpur, paid for a mid tier room in a 5* hotel so got room upgrade, free breakfast, lounge access and confirmed late check out. Saved enough that the Voyageur card more than paid for itself on this trip. And as a little top up there’s 20% Reward Points bonus when booking on the ALL app. What’s not to like.

  • dundj says:

    Isn’t it three 20% off vouchers for Melia, plus an extra one or an upgrade voucher for your birthday.

    • James C says:

      Gold Guest List members of British Airways Executive Club (requires 3,000 tier points per year).

      I’d just note it’s 5k TPs to initially qualify for GGL but then only 3k to renew GGL status each year after.

    • Rob says:

      Could be!

    • Simon says:

      Yes, and the upgrade voucher can be another 20% off voucher if you prefer. You get the choice. I’m not sure why the Melia status through Platinum isn’t considered the best hotel perk to be honest. Those 20% vouchers have saved us over £1,000 this year and you can get twice as many if you give your supplementary card to your spouse.

      • Ian says:

        Never had anything from Melia via Amex Platinum.

        Mind you long time since I stayed at one

        • Rob says:

          You don’t ‘get’ anything, they are quietly loaded onto your Melia account waiting for you.

    • HampshireHog says:

      If I recall correctly there is a way of combining the upgrade at online checkin with the 20% off?

  • Warren says:

    “ There is no route to automatic, renewable, World of Hyatt status.”

    And that, in a nutshell, is why Hyatt is now the only top tier status that genuinely feels worthwhile.

    Hilton Diamond status is given away so freely in the US that upgrades are rare these days unless you’re in a place that doesn’t see many US guests. Properties shifted long ago to upgrading repeat guests over those with status.

    Marriott became so vast that you became just a number. If a Titanium has enough and walks, there will be another one arriving the next day to take their place – one who is happy with free breakfast and no upgrade. And you only have to flick through the Ambassador thread on FT to see how poor their reputation is there.

    Accor benefits are dire, even at top tiers.

    Hyatt, because they don’t give away their status, remains the last bastion of proper benefits. Their Conceirge team do a great job of calling ahead to properties before I arrive to ensure I’ve been upgraded, my early check in is sorted, etc. etc. The 4pm late check out is guaranteed, rather than ‘subject to availability’ elsewhere which generally translates to ‘we can do 12:30 as a one time gesture of goodwill’.

    All in all, the benefits are well worth having, and in return I will go out of my way to stay at their properties.

    This comes off a history of being Accor Platinum for years, Marriott Titanium for years and walking away from both. I’m currently Hilton Diamond and Hyatt Gloablist. Hyatt wins, hands down – with the one caveat that points accrual outside of double point promo periods isn’t as generous as some other programmes.

    • JDB says:

      @Warren – it appears that there is often such an over saturation of hotel elites and that hotels don’t wish to pick between them (knowing they are likely to blab) those of us who don’t, for choice, stay in the big chains but do occasionally often both pay less and get better looked after. Long may they keep creating new elites!

    • CJD says:

      That only really applies to UK members.

      Take out the Chase Hyatt card in the US and you get 5 qualifying nights, plus you get an extra 2 nights for every $5,000 you put through the card. If you can spend $140,000 annually then the card allows you to buy Globalist status.

      • Rob says:

        Indeed. I would be seriously interested if you could it here for the same rate.

        • camille55 says:

          And it’s a Visa card, rather than an Amex!

        • CJD says:

          I just want the option of transferring Amex points.

          • Rob says:

            Amex UK is no longer accepting new airline or hotel partners, I was told. It wants to reduce the number of people redeeming for airline and hotel points because they cost it a heck of a lot more than giving out 0.45p per point as statement credit.

          • LittleNick says:

            @Rob, perhaps Amex should make it more compelling to redeem points against statement credit then. Instead of 0.45p make it 0.9p and it would be far more tempting to a lot of people

          • Rob says:

            You’re missing the point?! Amex is paying 0.9p for airline miles, which is why they want you to redeem for 0.45p of statement credit!

          • LittleNick says:

            It does seem like whichever way you look, loyalty is being killed off, Virgin changes, Amex limiting partners, trasnfer rates cut (emirates) and now BA moving towards dynamic redemptions.

    • John says:

      Obviously anyone can buy Ambassador, but while IHG does give away diamond to targeted people, I think the overall numbers are still quite low. I’ve been treated pretty well in the past two years I’ve had it.

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