NEW: Earn Virgin Points with every Virgin Wines purchase

Virgin Wines has finally become a full Virgin Red partner. It has run various offers in the past to earn points, and wine is a popular redemption for Virgin Points, but you have never been able to earn Virgin Points on every Virgin Wines purchase.

Now you can.

Effective immediately, you can add your Virgin Red number to your Virgin Wines account. You will earn two Virgin Points for every £1 spent at Virgin Wines going forward.

If you do not have a Virgin Red account but do have a Virgin Flying Club account, you will need to download the Virgin Red app, sign up and link your Flying Club account. Your existing points balance will then be usable in the app. If you join Virgin Red via this referral link you will get 1,000 bonus points with your first earn transaction.

To promote the new partnership, Virgin Red released some interesting statistics about the sort of member that redeems Virgin Points on wine:

• the average age of a wine redeemer is 53 (compared to a surprisingly high 46 years old for Virgin Red overall – those attempts to get down with the kids don’t seem to be working)

• 71% of wine redeemers are aged 45+

• only 8% of wine redeemers are aged under 35 – younger members are more likely to redeem for gift cards, Greggs products or train tickets

The Virgin Wines website is here.

PS. If you are not a regular Head for Points visitor, why not sign up for our FREE weekly or daily newsletters? They are full of the latest Avios, airline, hotel and credit card points news and will help you travel better. To join our 65,000 free subscribers, click the button below or visit this page of the site to find out more. Thank you.

How to earn Virgin Points from UK credit cards (April 2025)

As a reminder, there are various ways of earning Virgin Points from UK credit cards.  Many cards also have generous sign-up bonuses.

You can choose from two official Virgin Atlantic credit cards (apply here, the Reward+ card has a bonus of 18,000 Virgin Points and the free card has a bonus of 3,000 Virgin Points):

Virgin Atlantic Reward+ Mastercard

18,000 bonus points and 1.5 points for every £1 you spend Read our full review

Virgin Atlantic Reward Mastercard

3,000 bonus points, no fee and 1 point for every £1 you spend Read our full review

You can also earn Virgin Points from various American Express cards – and these have sign-up bonuses too.

American Express Preferred Rewards Gold is FREE for a year and comes with 20,000 Membership Rewards points, which convert into 20,000 Virgin Points.

SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on the ‘free for a year’ American Express Preferred Rewards Gold card is increased from 20,000 Membership Rewards points to 30,000 points. Points convert 1:1 into Avios (30,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

American Express Preferred Rewards Gold

Your best beginner’s card – 30,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express comes with 50,000 Membership Rewards points, which convert into 50,000 Virgin Points.

SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on American Express Platinum is increased from 50,000 Membership Rewards points to a huge 80,000 points. Points convert 1:1 into Avios (80,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

The Platinum Card from American Express

80,000 bonus points and great travel benefits – for a large fee Read our full review

Small business owners should consider the two American Express Business cards. Points convert at 1:1 into Virgin Points.

American Express Business Platinum

50,000 points when you sign-up and an annual £200 Amex Travel credit Read our full review

American Express Business Gold

20,000 points sign-up bonus and FREE for a year Read our full review

Click here to read our detailed summary of all UK credit cards which earn Virgin Points.