LAST DAY: Win 20,000 Avios by completing our 2024 HfP reader survey
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Today, Sunday, is your last day to win 20,000 Avios by completing our 2024 HfP reader survey.
As you’d expect from us, we have kept it short and multi-choice. We won’t take up much of your time.
This is the third time we have run this survey – the last time we did was in 2022, in the midst of covid recovery. We get some demographic data from Facebook, Twitter etc about our readers, and of course from meeting you at our reader parties, but this is always ‘best guess’ information.

By getting a clearer picture of you, it will help us shape future articles and – let’s be honest – will help us attract new advertisers. This will hopefully translate into new competitions and reader offers.
How to complete the HfP reader survey
Click here to start the survey.
The survey consists of 20 quick questions, all of which are multi choice. We estimate it will take no more than five minutes to complete and most should be able to do it far quicker.
All questions are optional. Missing out a question does not impact your chance of winning the 20,000 Avios.
You can complete the survey on a mobile or desktop device.
The survey is only open to UK residents.

How to win 20,000 Avios
If you choose to give your email address on the final page, you will be entered into a draw to win one prize of 20,000 Avios.
The winner will be selected at random after the survey closes on Sunday 7th April. The winner will need a UK-based British Airways Executive Club account to receive their prize. The email address on the British Airways account must match the email address used to complete the survey.
The small print: This survey is NOT connected to British Airways or IAG Loyalty in any way. We are simply using Avios as a prize because we know it is attractive to our readership.
Conclusion
The link to complete the HfP reader survey is here.
The form will close at midnight tonight, Sunday 7th April.
The winner of the 20,000 Avios will be announced next week. Good luck, and thank you.
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