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Introducing Snoop: a new money-saving and money-management app

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This article is sponsored by Snoop

Knowing that HfP readers are the savvy types, we’ve decided to take a look at a new, free, money-saving and money management app called Snoop.

Whilst this is a little outside our usual points and travel focus, we know some of the top team at Snoop from their time at Virgin Money and their work on the Virgin Atlantic credit cards. They are serious, reliable and experienced people who are trying to build something different in a crowded market.

Snoop comes with some fairly big claims: the team behind Snoop openly talk about aiming to save the average UK consumer at least £1,500 a year on their everyday spending and regular bills.

I downloaded Snoop a few months ago (which you can do here) and have been putting the app through its paces.

How Snoop works: all of your bank and card accounts in one place

The Snoop app works best if you connect your bank accounts and credit cards to it. This takes advantage of the new Open Banking regulations in the UK which force banks and card companies to give access to your data to 3rd parties on request.

This gives you one view of your money and spending. You can see balance and transaction info for all your connected accounts, both bank and card, in this one app.

Many of the core reward credit cards are supported, including American Express (the full range of personal cards), the Virgin Atlantic credit cards and the IHG Rewards Club cards. For HfP readers with multiple cards – which is almost all of you! – it is handy to have them in one place to cross-check and ensure you are maximising your mileage earning opportunities.

There are a number of other apps that consolidate accounts like this, but I found the interface very easy to use and it became my default app when I quickly needed to check a balance or payment.

How Snoop works: personalised money saving tips

Whilst the account management tool mentioned above is handy, the real advantage that Snoop offers is the tailored money-saving ideas and insights the app can serve you.

If you connect your cards and bank accounts, the AI that sits behind the app will scan your transactions and work out ways to save you money at the places you already spend.

You’ll get a fully-personalised feed of these suggestions (known as ‘Snoops’). For example, like many people, I’ve been relying on Amazon a lot recently. Snoop has spotted that and flags various Amazon-related tips and offers.

The idea is to take something like ‘Amex offers’ to the next level. Amex sends you targetted offers but only based on what it knows about your spending on Amex cards. With access to all of your debit and credit card spending, you will receive offers more suited to your lifestyle.

A fresh pair of eyes on your bills

Snoop has developed some features around regular payments too. One of its key features is the ‘Payment Hub’. The app shows you a list of all your regular bills, and alerts you if there are big swings (up or down) so you can take a look.

On a Sunday, Snoop will also send you a ‘look ahead’ summary of all the payments going out over the next week, which can be very useful.

You can use the ‘Payment Hub’ to setup dedicated overviews of your core bills such as car insurance, energy and mobile phone bills.  You can tell Snoop when any contract is due for renewal, and Snoop will then send alerts and notifications at the right time to get the best deal (which research suggests is 3-4 weeks before renewal, not right at your renewal date!).  If you don’t tell Snoop the dates, the App will try and work them out for itself to be super-helpful, based on your payment transaction patterns.

Snoop not only identifies savings you can make, it has embedded features that allow you to quickly compare prices on energy, mobile and broadband, motor, home and life insurance. Mortgages, credit cards and loans are to follow this year.

The team has recently added a Credit Card Checker, which scans your transactions, spotting where you’re paying interest when you don’t need to, falling foul of foreign transaction fees or missing out on rewards.

Although not available right now, Snoop has said that in the future this feature will expand to help you switch cards too if it’s right for you.

Is my data secure and what is Snoop doing with it?

This was one of the first questions we asked at HfP, particularly as we found the name Snoop a little off-putting from a data sharing perspective.

However, from a security perspective, linking your accounts to Snoop is pretty clear-cut.

The app uses the latest secure tech via the Government-sponsored Open Banking initiative and is just as secure as any of the ‘traditional’ banking. Crucially, the app will never ask you to share the password or login details for any bank accounts or credit cards you connect. These stay strictly between you and your provider. Your bank and credit card company strictly control what data is available via Open Banking.

Snoop is authorised and regulated by the Financial Conduct Authority.

In terms of how your data is used by Snoop, their privacy policy states that personal data held by Snoop is never sold. It does use anonymised data pools to ‘identify big trends in areas like consumer spending’ but they again state that any personally identifiable information is never used in this data analysis. The link to the privacy policy is here if you want to dive into this a bit more, it’s actually refreshingly easy to read.

A community of ‘Snoopers’

Snoop encourages users to share their own money-saving tips too. Mixed in with the suggestions from Snoop on your feed will be things that other ‘Snoopers’ have spotted at the places they spend. Little money hacks that worked for them and they want to pass on to other consumers. As Snoop’s customer base builds, the team expect the community-generated ideas to expand even further.

New features are being added all the time

Every couple of weeks, the app gets updated, often with new features to add to Snoop’s skillset. Having had Snoop for several months, I’ve seen various helpful additions pop up since I first started using it.

Conclusion

The super savvy amongst our readers will probably be on top of many of money-saving features that Snoop offers. However, Snoop does take a lot of the legwork out of keeping on top of bills and ensuring you are getting the best deal on various utilities and service.

I’ve discovered new apps and interesting offers thanks to the ‘Snoops’ I’ve been sent and the continual updates and improvements to the app are really promising.

At the moment loyalty and rewards-based content is largely limited to Nectar and Tesco Clubcard. We understand from Snoop that this is an area they are actively exploring.

Snoop is free to download and use, and you can download it here.

Comments (121)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Peter K says:

    Maybe this snooping app is different but I find most of these auto-saving products out there worse than me at finding the best deal. It takes more effort on my part but I do it better.

    • PAB says:

      Ditto. Not only that but these products often cream off all or part of the affiliate commission or other incentives.

  • Ton says:

    What sort of offers is it giving some specific examples would be great

  • PM says:

    If there is no significant sign up incentive, why are we even talking about this app?

    • james says:

      Because they have paid HFP a fee maybe?

      I’m not comfortable with the open banking initiative, I don’t trust this governmnet and the last thing you want to do is give access to your banking, talk about a scammers charter!

    • ChrisW says:

      Yeah you’d think they’d offer you £5 or something to sign-up…

  • vol says:

    …Is the app run by Snoop Dog? If it is, I might take a look.

    He can rap to me about my financial bizzle whilst working out savings on other shizzle.

    🐶

    • Sprout says:

      I honestly can’t think of anything I would be less likely to do!
      All my financial login details in one place with the only “benefit” being to get a bunch of adverts for stuff I probably know about already (or more likely have absolutely no use for in the case of Amex). No thanks!
      Where would you even stand wrt to explaining the situation to numerous credit card co.’s, banks etc if the worst did happen? At best everything would get locked for a period of time whilst it gets sorted leaving you with only the cash under the mattress!

      • Not Angry says:

        Open banking doesn’t work like that.

        The risk here is letting people know everything you spend so they can target advertising at you, and what then happens with that data.

    • ankomonkey says:

      “He can rap to me about my financial bizzle whilst working out savings on other shizzle.
      🐶”

      Possibly HfP’s greatest ever comment 🙂

    • Waribai says:

      I once had Snoop Dogg’s voice on my sat nav. It was great. Maybe they can do a voiced version of this app!

  • Susan says:

    “Amex sends you targetted offers but only based on what it knows about your spending on Amex cards.”

    ??? If mattresses, London restaurants and luggage costing more than the holiday is me then someone at Amex really needs to check their algorithm.

    luggage

  • Not Angry says:

    Save £1500, doesn’t say how.
    Tips and offers, doesn’t say what.
    Helpful features. Oh, well at long as it’s helpful.

    But it’s an AI, not just a computer program following some rules! Oh, OK then.

    No.

    Nearly all the text in this article will have been written by the “serious, reliable and experienced” people at Snoop, who will have paid thousands for this post and know anyway that there will be lots of people who sign up just because they’ve been told it will give offers matching their lifestyle.

    No.

    (Not unless it shows all the MCCs and has a reliable up-to-date report on which cards can do what points-earning transactions through whose fintech app without charges)

    • Charlieface says:

      Unlikely to actually be AI, rather some kind of “machine-learning ” algo, not the same thing

  • Andy says:

    What an absolutely idiotic name – what possessed them? Doesn’t give any confidence in the team behind it at all – it’s the sort of thing you would expect to see on an episode of the apprentice. Don’t fancy handing over all my log-in details for my banking either (don’t touch that other much HFP-supported points app for that either).

    • Not Angry says:

      This app sounds dumb to me, but..

      You don’t hand over your login details. You log into your bank and grant access to this app, which receives a unique cryptographic token giving time-limited access through a read-only interface. ie it can read your statements but do a transfer or cancel a DD.

      But this app sounds dreadful.

  • L says:

    Backed by the Government Open Banking initiative and called ‘Snoop’? Errr, no thanks.

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