Get a 30% transfer bonus from Hilton HHonors hotel points into Avios
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This is a first, as far as I can remember.
Until April 30th, Hilton HHonors is offering a 30% transfer bonus if you transfer your points from Hilton and across to British Airways.
This offer is not showing on the Hilton website but it was in the monthly Hilton HHonors email last week. It does not appear to be targeted.
This is NOT a great deal, even with the bonus.
I would value 10,000 Hilton HHonors points at £30 or so. You will get even more than that if you redeem for one of the few 10,000 point redemptions in the UK such as the Hampton in Sheffield pictured below. A room there will usually cost £65+.
10,000 Hilton points usually gets you 1,000 Avios points. With this bonus, you would receive 1,300 Avios. You are losing about 60% of the value of your points.
It is not even the best Hilton transfer option. Virgin Atlantic has a standard conversion rate of 10,000 Hilton HHonors points to 1,500 Virgin miles. Even without a bonus it is a better deal.
Oddly, you cannot transfer Hilton HHonors points into Iberia. Whilst Iberia IS a Hilton partner when you credit to an airline on a stay-by-stay basis (and it is 50% more generous than the BA earning rate) you cannot transfer an existing points balance to Iberia. Weird.
If you have 10,000 Hilton points sitting around and you have no interest in Virgin miles then, of course, this is a better deal for emptying your account than you would otherwise have got. Remember that Hilton points expire after 12 months of no activity on your account so it is better than nothing if expiry looms ….
The Hilton page for making airline transfers is here.
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How to earn Avios from UK credit cards (April 2025)
As a reminder, there are various ways of earning Avios points from UK credit cards. Many cards also have generous sign-up bonuses!
In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.
You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus Mastercard
Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios Mastercard
Get 5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review
There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus
30,000 Avios and the famous annual 2-4-1 voucher Read our full review

British Airways American Express
5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £15,000 Read our full review
You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.
SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on the ‘free for a year’ American Express Preferred Rewards Gold card is increased from 20,000 Membership Rewards points to 30,000 points. Points convert 1:1 into Avios (30,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.
SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on American Express Platinum is increased from 50,000 Membership Rewards points to a huge 80,000 points. Points convert 1:1 into Avios (80,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

American Express Preferred Rewards Gold
Your best beginner’s card – 30,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express
80,000 bonus points and great travel benefits – for a large fee Read our full review
Run your own business?
We recommend Capital on Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, and the standard card is FREE. Capital on Tap cards also have no FX fees.

Capital on Tap Visa
NO annual fee, NO FX fees and points worth 1 Avios per £1 Read our full review

Capital on Tap Pro Visa
10,500 points (=10,500 Avios) plus good benefits Read our full review
There is also a British Airways American Express card for small businesses:

British Airways American Express Accelerating Business
30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review
There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

American Express Business Platinum
50,000 points when you sign-up and an annual £200 Amex Travel credit Read our full review

American Express Business Gold
20,000 points sign-up bonus and FREE for a year Read our full review
Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.
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