Get 50% off Emirates economy redemptions …. but still not great value

Emirates is currently running a ‘flash’ redemption sale.  You can save 50% on the usual number of Skywards miles required for a redemption in Economy in Saver class.

Unfortunately, just as World Traveller redemptions are generally a very poor use of Avios points, economy redemptions are generally a bad use of Skywards miles.

First, note that you cannot depart from Heathrow with this promotion.  Gatwick, Manchester etc are OK.

Second, note that you must book a return ticket.  Saver rewards cannot be booked as one-ways.

Full details can be found on the Emirates website here (log-in required).

I did a dummy booking from Manchester to Dubai for mid April.  The flight came out as 22,500 miles plus £298 of taxes and charges.

Given that I saw cash tickets to Dubai being sold for £315 a few weeks ago, this is clearly not good value.  However, over holiday periods you should get a better deal.

Seats must be booked by February 17th.  Travel dates are April 13th to June 23rd.

What I would say is, if you have a Skywards redemption from Heathrow booked for this travel period, you should consider cancelling and rebooking.  For the sake of taking a train up to Manchester or popping over to Gatwick and paying the cancellation fee, you will be getting a large chunk of miles back into your account.

The following destinations are excluded from the offer: London Heathrow, Shanghai, Guangzhou, Hong Kong, Delhi, Kolkata, Mumbai, Ahmedabad, Hyderabad, Chennai, Bengaluru, Kochi, Thiruvananthapuram, Calicut, Colombo, Washington, Boston, Chicago, Dallas, Seattle, San Francisco, Los Angeles, Toronto, Manila, Cairo, Jeddah, Medina, Riyadh, Istanbul, Lahore, Islamabad and Basra.  I was looking forward to a short break in Basra too. ….

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How to earn Emirates Skywards miles from UK credit cards (April 2025)

Emirates Skywards does not have a UK credit card.  However, you can earn Emirates Skywards miles by converting Membership Rewards points earned from selected UK American Express cards.

Cards earning Membership Rewards points include:

• American Express Preferred Rewards Gold (review here, apply here) – sign-up bonus of 20,000 Membership Rewards points converts into 15,000 Emirates Skywards miles. This card is FREE for your first year and also comes with four free airport lounge passes.

SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on the ‘free for a year’ American Express Preferred Rewards Gold card is increased from 20,000 Membership Rewards points to 30,000 points. Points convert 1:1 into Avios (30,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

• The Platinum Card from American Express (review here, apply here) – sign-up bonus of 50,000 Membership Rewards points converts into 37,500 Emirates Skywards miles

SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on American Express Platinum is increased from 50,000 Membership Rewards points to a huge 80,000 points. Points convert 1:1 into Avios (80,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

• American Express Rewards credit card (review here, apply here) – sign-up bonus of 10,000 Membership Rewards points converts into 7,500 Emirates Skywards miles. This card is FREE for life.

Membership Rewards points convert at 4:3 into Emirates Skywards miles which is an attractive rate.  The cards above all earn 1 Membership Rewards point per £1 spent on your card, which converts to 0.75 Emirates Skywards miles

The American Express Preferred Rewards Gold card earns double points (2 per £1) on all flights you charge to it, not just with Emirates but with any airline.