Starwood launches ‘SPG Social’ with additional special hotel promotions
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Starwood Preferred Guest, the Sheraton / Westin / W / aloft etc programme, has launched ‘SPG Social’.
Full details can be found here.
Now, at this stage it is not entirely clear what is going to be offered. Starwood wants you to link your Facebook account to your SPG account. It is then promising to send you targeted hotel information based on the travel plans it can identify from your FB postings.
Whilst this is still a beta product, there are hints that Starwood will make special promotions available to members of SPG Social. You may therefore want to give it a go and sign-up – or you may decide that you don’t want SPG invading your privacy!
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How to earn Marriott Bonvoy points and status from UK credit cards (April 2025)
There are various ways of earning Marriott Bonvoy points from UK credit cards. Many cards also have generous sign-up bonuses.
The official Marriott Bonvoy American Express card comes with 20,000 points for signing up, 2 points for every £1 you spend and 15 elite night credits per year.
You can apply here.

Marriott Bonvoy American Express
20,000 points for signing up and 15 elite night credits each year Read our full review
You can also earn Marriott Bonvoy points by converting American Express Membership Rewards points at the rate of 2:3.
Do you know that holders of The Platinum Card from American Express receive FREE Marriott Bonvoy Gold status for as long as they hold the card? It also comes with Hilton Honors Gold, Radisson Rewards Premium and MeliaRewards Gold status.
We reviewed American Express Platinum in detail here and you can apply here.
SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on American Express Platinum is increased from 50,000 Membership Rewards points to a huge 80,000 points. Points convert 1:1 into Avios (80,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

The Platinum Card from American Express
80,000 bonus points and great travel benefits – for a large fee Read our full review
You can also earn Marriott Bonvoy points indirectly:
- American Express Gold (20,000 bonus Amex points)
- American Express Rewards Credit Card (10,000 bonus Amex points)
and for small business owners:
- American Express Business Gold (20,000 bonus Amex points)
- American Express Business Platinum (50,000 bonus Amex points)
The conversion rate from American Express to Marriott Bonvoy points is 2:3.
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